Carol NewellFounder, Renewal, and Co-Founder, Play BIG
An investor by circumstance, an innovator by nature, Carol has established a life’s work to activate wealth for common benefit. In 1989 she founded an organization working to shift consumer habits from a single-use culture toward a conservation culture. In ’92 a substantial inheritance prompted a desire to address systemic problems through both philanthropy and by stimulating solution-oriented business activities. With a goal to build a stewardship culture, and a strategy to focus funding by galvanizing a region, she founded Renewal as an experiment in the radical activation of wealth. Working through a team dedicated to deploying her assets, the Renewal capital and team activities fueled organizations, individuals and businesses working toward sustainable economic development and social and environmental justice in British Columbia and broader Canada. After a decade of anonymity, Carol co-created Play BIG to help others move forward on their own ideas to boldly activate wealth. After a quarter century observing the success of well-funded, well-connected communities, she is close to launching the ReWeaving Wealth Cards, a process tool designed to help integrate and mobilize decisions, creative thinking and wealth activation. Carol has received several awards, an honorary doctorate in Humane Letters from St. Lawrence University, and was appointed a Member of the Order of Canada in 2007.
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